As a digital marketing professional, I am a customer advocate. I design systems, products, and tools that are as beautiful as they are usable. Over 20 years of hands-on experience with all stages of web and software product design and development, from customer research, interaction design, and visual design to prototyping, production and usability testing. I’m an active member of the local and national user experience design, and usability communities.

Experience managing in-house design groups as well as contractors, offshore teams, and third-party vendors for both small and large projects. Ability to be innovative, collaborate and communicate effectively with engineers, business stakeholders, and customers.

Various strategic work (business models, high-level categorization, scenario development, life cycle assessment):

– Wireframing / Sitemaps / Process flows
– Digital Marketing
– Strategic thinking
– Usability testing
– User research
– Content generation / copywriting
– Content strategy
– Interaction / User Interface design
– Maintain usability standards
– Provide direction which will further the overall experience

Brands I’ve worked with in the past: WWF (WWE), About.com, Rakuten, ESPN, Disney, General Motors, Ford Motor Company, XPrize